Adtech/Digital marketing is arguably the most exciting and ever evolving industry to be part of. Over the last couple of years, I have had the fortune of working along side some of the most amazing people.
In my current role @Havas – I lead the engagement for Citibank’s digital acquisition campaigns across 6 markets.
Key highlights:
– Multifold growth in the overall business contribution across the region
– I had modelled the integration of cross-channel media data along with clients CRM data which helped us improve the media efficiency (ROI) significantly
Case study: https://www.facebook.com/business/success/citibank-thailand
I’m keen in evaluating opportunities in adtech or challenging digital marketing role.